Stephanie Kroll
For homeowners in Carbondale, Colorado, selling a property often comes with big questions: Is the home priced right? Should I invest in staging and photography now? Do I want the public to know my home is for sale yet?
With Compass Private Exclusives—also known as a Compass Exclusive Listing—you don’t have to choose between rushing to market and waiting too long. This unique off-market strategy lets you market your home privately, test your price, and even sell without ever going public.
A Compass Private Exclusive is an off-market listing available only within Compass’s powerful agent network. That means your home:
Does not appear on the MLS
Stays off public real estate sites like Zillow or Realtor.com
Is shown only to vetted buyers and top Compass brokers
It’s the first step in Compass’s three-phased marketing approach:
Private Exclusive Listing – A discreet, internal launch within Compass
Compass Coming Soon – A teaser phase on Compass.com before full MLS exposure
Public Launch – A traditional listing on the MLS and major real estate platforms
This staged rollout allows you to control timing, exposure, and presentation—without sacrificing momentum.
A Private Exclusive lets you gauge buyer reactions and collect broker feedback on pricing without showing “days on market.” If needed, adjustments happen behind the scenes—not in front of every buyer online.
Your home doesn’t need to be staged or professionally photographed yet. You can quietly introduce it while renovations or prep work are underway.
Many Carbondale sellers value keeping their plans confidential—especially in a smaller, close-knit community. With a Compass Exclusive Listing, your home stays visible only to Compass brokers and their buyers.
Some homes sell during the Private Exclusive or Compass Coming Soon phase, before ever reaching the MLS—saving time, energy, and money on full-scale marketing.
By leveraging both the Private Exclusive and Compass Coming Soon phases, you effectively market your home twice—first to Compass insiders, then to the broader public.
Compass’s data shows that listings marketed in stages:
Sell for 2.9% higher on average
Go under contract 20% faster
Are 30% less likely to require price reductions
Carbondale is one of the most desirable towns in the Roaring Fork Valley—where buyers are seeking everything from riverfront homes to custom builds and family-friendly neighborhoods.
Both buyers and brokers in the valley know that the best deals often happen off market. With Compass Private Exclusives and Compass Coming Soon listings, Carbondale sellers can:
Generate buzz without full public exposure
Protect their privacy while testing demand
Benefit from Compass’s expanding presence as more agents move from firms like Christie’s, Elliman, and Coldwell Banker Mason Morse
The result? A smarter, phased approach to selling in Carbondale that keeps you in control from start to finish.
For homeowners in Carbondale, Compass Private Exclusives and the Compass Coming Soon strategy offer a unique opportunity: test your home’s price, maintain privacy, and even sell off market—before investing in professional staging or a full MLS launch. With Compass’s growing network in the Roaring Fork Valley, now is the perfect time to explore how a Compass Exclusive Listing can help you sell smarter, faster, and with less stress.
Only Compass brokers can list homes as Private Exclusives right now and these listings must be kept internal within the brokerage for the time being based on the rules outlined by the Aspen Board of Realtors. Reach out to us, specifically Stephanie Kroll and the Avant Garde Aspen luxury real estate team today to learn more about Private Exclusive details and to get your home listed in the Compass platform as a Private Exclusive.
Contact the real estate team at Avant Garde Aspen to sell your property, buy luxury ski property, and browse resort homes for sale in Aspen, Basalt, Carbondale, and the rest of the Roaring Fork Valley.